In an attempt to deal the community impacts of social determinants of health, the Blue Cross Blue Shield Association (BCBSA) today declared a first nationwide partnership with Lyft to make sure Americans aren’t missing important healthcare services appointments simply because they lack reliable transportation.
This partnership exemplifies Blue Cross and Blue Shield’s (BCBS) devotion to bringing private and public entities together to make better the community health in a manner that a health care agency couldn’t deal on its own. By combining BCBS’s capability to study the health experiences of its 106 million members with local data on problems like transportation, nutrition and the environment, these partnerships can concentrate at a ZIP code-level on the community factors that have the most dramatic affect on individual health.
“Blue Cross and Blue Shield companies have always been devoted to regional communities–and to solving the most pressing health care challenges confronting our country,” stated Dr. Trent Haywood, BCBSA chief medical officer and president of the BCBS Institute. “A strategic alliance with Lyft will permit us to positively impact and make better Americans’ health nationwide.”
Over the next various months, BCBS will incorporate Lyft services into a creative service delivery model for select Blue Cross and Blue Shield companies-–at no cost to members. The model couples BCBS technology with Lyft’s convenient ride-share services to decrease the number of missed appointments for non-emergency medical care in regions without optimal transportation alternatives servicing healthcare services or facilities.
“Several Americans live in areas where medical care is beyond the reach of walking, biking or public transportation. As an outcome, they struggle to access critical healthcare services, even when they have health insurance,” claimed Dr. Haywood. “We’re committed to dealing issues such as transportation that are inextricably connected to health outcomes, yet cannot be tackled through health care resources alone.”
“Lyft has been working closely with health care providers to get more individuals to the doctor when they require it, and a partnership this size with BCBS permit us to reach all 50 states,” stated John Zimmer, co-founder and president of Lyft. “This kind of cross-industry partnership is a critical way to help make our communities stronger and families healthier.”
80% of health outcomes are driven by social determinants of health involving lifestyle behaviors and atmospheric factors. Transportation barriers alone result in missed or delayed medical appointments for an assumed 3.6 million Americans. While assistance is available for several who get Medicaid coverage, millions of Americans are yet unable to regularly access care because they lack reliable transportation options.
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